New Delhi, Feb 9 (PTI) The upcoming Autumn-Winter edition of the Wills India Fashion Week (WIFW) is seeking to help social causes by spreading awareness about human trafficking and animal rights. Fashion Design Council of India (FDCI), the organising body for WIFW, has joined hands with 'YouCanFree.Us' in its campaign against human trafficking as well as PETA for its crusade against cruelty to animals. A special show by 12 designers has been included in the five-day fashion week, to begin on February 15, to support 'YouCanFree.Us', a not-for-profit organisation working towards rescuing and rehabilitating women who become victims of human trafficking in India.
Designers like Manish Arora, Suneet Varma, JJ Valaya, Tarun Tahiliani, Shantanu-Nikhil and Ritu Beri will lend their support to the cause. The designers have lined up a showcase of their creations for the event with the theme - 'From Ashes to Beauty'. "In the past we have supported causes like breast cancer awareness, support for the girl child, campaign against child labour, awareness against drunken driving and helping autistic children. This year we are happy to lend the WIFW platform to 'YouCanFree.Us' in their drive against human trafficking," said FDCI President Sunil Sethi.
For the drive by PETA (People for Ethical Treatment of Animals), Bollywood stars Gulshan Grover and Mahima Chaudhary will join Sethi to announce a partnership with FDCI, themed 'Fashion for Freedom – Boycott Zoos', with the help of two caged models wearing costumes to resemble big cats. The campaign will extend to FDCI's next fashion week in September.
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